Social media is constantly changing for the user and for the small business marketer. However, in my experience over the past 15 years there have been some tactics that do remain constant for your website and for social media. The 3 "R's" of social media emerged out of a need to explain to my clients and students which tactics will work for best generating traffic and improving search engine result standings. These 3 simple points will really make a difference in your online presence. It does take commitment, but I think once you make the commitment you will see the payoff.
It's a brand new year and it's time to pay attention to your website right now! This is the perfect time of the year to get into the habit of doing a once over on your own website. Whether you maintain your website yourself or you have web person handle it, as the owner it is your responsibility to make sure that your site is up to snuff.
This is the ultimate website maintenance checklist for you to use when you review your website annually. What you decide to actually do to your site to update it and freshen it up...is of course up to you, but this list is what I professionally would recommend minimally to consider for all websites. Even if you have grand plans to "overhaul" the content, this checklist will help you make sure you are always looking your best to your potential clients and customers.
The Ultimate Answer provides website development and multimedia services including; website consulting, planning, building, marketing, search engine optimization, and training. Colleen Rice Nelson of The Ultimate Answer will enthusiastically motivate and inspire you to finally create the website you have always wanted. Let's get started!